Florist Foundations

The Essentials to start, build, grow and profit in your floral business.

Does this sound like you?

01

The thought of starting or growing your business is overwhelming and you don't know where to start!

02

You want a roadmap to making your floral business the business you have been dreaming about.

03

You feel confused by the abundance of contradicting advice you’ve received.

04

So far this has looked like an expensive hobby and not a business.

05

You don't know where to spend your time to make the most impact.

EASY!

You don't know where to even start- here is a blueprint with design, sales, marketing, social media, business setup and so much more!  Hit the easy button!

What's inside?

01

Step-by-step video training on how to identify and attract your ideal customer.

02

All my templates to set you up for success

03

Learn how to price and order for profitability

04

Recipes, sourcing tips, and how to setup a relationship with wholesalers for success.

05

Step by step how to create a proposal that sells and brochure that helps you avoid being ghosted.

06

How to naturally market and network to grow your business.

AFTER completing florist foundations- 

                                    Hit “send” with confidence

Be armed to send emails, brochures, proposals and marketing that attract your ideal client.          

 

    Price and plan your weddings for profit

Help save time and money in skipping so many of the common florist mistakes..

 

Get on a roadmap to grow your business 

Have a path to growing a business that is making money but also feels good even if this is your side hustle or your a busy Mom.

FAQ

WHAT FORMAT IS FLORIST FOUNDATIONS DELIVERED?

Tons of content immediately accessible via the portal you get when you sign up!

WHAT FORMAT IS THE INSTRUCTION PROVIDED IN?

You get access to all of this in and online portal full of videos and PDF's

HOW LONG WILL I HAVE TO WATCH THIS COURSE?

The Live Q&A's are for the 12 week  program but the course content is yours to enjoy whenever you need it.

DO I NEED A BIG SOCIAL MEDIA FOLLOWING?

Absolutely not! I’ll teach you how to reach your target audience and grow a following of potential customers on Instagram, Facebook, and other key social media platforms.

WHAT DESIGN ELEMENTS WILL I LEARN TO CREATE?

I will teach you all the key design elements.  Compotes, boutonnières, spiral bouquet and so much more.  It will be my most commonly requested wedding items.

I WORK FULL TIME. CAN I FIT THIS PROGRAM INTO MY BUSY SCHEDULE?

As someone who ran her side hustle in tandem with a full time job and busy motherhood I know how precious time is.  This is dripped out content to help make it easier to consume.  Plus you can access when you need all of the content after our 12 weeks are over.

Jeni Becht

The Floral Hustle

Jeni: Minneapolis-Based Florist & Creator of "The Floral Hustle"

I'm Jeni, and my journey has taken me from the depths of overwhelm to the heights of a thriving floral business. Like many, I faced the daunting challenge of balancing a day job, a side hustle, and the demands of motherhood. Nights spent awake, undercharging for my work, and attracting less-than-ideal clients left me exhausted and creatively drained. However, I knew there had to be a better way.  Through dedicated personal development, embracing courses, masterminds, and one-on-one coaching, I discovered powerful strategies that not only revolutionized my business but also my life. I learned the importance of valuing my work, attracting the projects that inspire me, and, crucially, how to balance it all without compromising my wellbeing.

Quit letting your dreams stay dreams

This is your one-time ticket to access my program and propel your business forward.